Brand New From REX HENRY

The Lazy Man's Way To Riches

(what you are about to read is a true story)

REX HENRY

From the desk of Rex Henry,

Byron Shire, Australia. 


Dear Friend

This is not a sales letter.

It's the true story of how I found a way to go from 94,781 unopened emails, a job I hated and a mountain of stress - to living by the beach doing work I love - just by using 10 simple words.

Do you believe that hard work is the only way to get results in life?

I used to.

I had this dream that I could work just a few hours a day doing work I enjoyed, from a little caravan by the beach.

But after years of working hard and trying LOTS of different things, I discovered something really, really scary.

And after talking about this with friends, family, coworkers and clients I found that EVERYONE kind of has the same problem.


Let's be honest.

We all want the “caravan by the beach” life, in some way or other.

Maybe your dream is a cabin in the woods, or a penthouse by the park, or a mansion next to the golf course, but if you are tired of the “work hard and keep trying” life, then what I have to share with you below might just be the best news you will read in a long time.

In their 1997 bestselling book Rich Dad, Poor Dad, Kiyosaki and Lechter explain that to get ahead you need a business you can grow - something that will make money while you sleep.

But, TBH, that part is easy.

You might not know this, but we are living in the golden age of starting and growing your own highly profitable business (from home, in your pyjamas). It has never been easier or cheaper or faster to do.

Even if it's just a side hustle while you do your regular job there has never been a better time to build your own 24 hour money machine.

I know this because I write a kind of popular little newsletter called The Luck Report - The science and art of being lucky in business (and life) every day - where I research and report on the best ways to build and grow a business just by doing one little thing to get a little bit better, every day.

Not my idea, I basically stole it from the British Cycling Team who went from never winning anything to being the best ever, just by focusing on getting a little better at one little thing, every day.

The "secret" is that none of us like big changes. But when we make lots of small changes, the cumulative effect is incredible.

You can subscribe here at the bottom of this page. Then every day you get one simple little thing to do to grow your business. It's good (and it's also 100% free).

But, before you do that, you should know that there is something else that you will need.

Something big, and to be honest it's pretty scary.

Before you even think about starting a side hustle or trying to grow your business you are going to need to find a way to stop sabotaging EVERYTHING with messed up inner beliefs about money and work and success (that you probably got from your well meaning mother and father).

I'm not kidding.

You see, I’m fascinated by how to make a business more efficient. I LOVE systems and business-in-a-box stuff and, like I said before, I write this kind of popular little daily newsletter all about helping you grow your business smarter not harder.

But, after years of doing all of this myself, I realized that this isn't enough.

No matter how good any information or system is, there is something else holding us all back.

Buffy called it The Big Bad.

And the truth is that The Big Bad is in your head, right now, messing you up.

Apologies if that sounds ugly, but it's the truth.

Everyone thinks the answer is more information and smarter systems and better habits - and yes they can all be incredibly powerful when used correctly - but The Big Bad is what REALLY stops us from getting results.

Think about it.

How many times have you bought something and tried your best, but it just doesn't work out for you - while other people are doing it successfully?

How many times have you been sure that the thing you found was the perfect next step for you, but then a month later it is sitting unopened in your garage?

That used to happen to me.

But I have something pretty cool to show you now, if you want.

You see I found a simple, fast, incredibly easy, zero cost way to turn The Big Bad into The Good Life.

And all you need to put it to work for you now is 10 special words.

Just to be clear here, I'm NOT saying that you just say these 10 words and the magic pixies put bags of money under your bed.

What I AM saying is that once you start doing this ridiculously simple little thing (takes about 12 seconds to do) things start to change, serendipity happens, opportunities come up, you get the lucky break you have been looking for, and things just start to go your way.

You still have to get out of bed and talk and think and work and love and fail and breathe in and out. But it's like you get the green light in everything you do.

Can't explain why, except I know it works.

I've been doing it for years now and it just freakin' works, in business AND in life!

I have written down the exact step by step process - everything - in the little book you can see pictured below called The Lucky Secret.

And before you say you don't believe in woo woo. Let me tell you this is NOTHING like that.

It is the result of years spent studying and researching and interviewing cutting edge psychologists and successful people all over the world about the science of belief transformation.

It’s only “job” is to give you the step by step instructions you need to start attracting luck - in all areas of your business and life - FAST. No fluff, no filler.

At just 165 pages, you can read and “get” it all in less than a few hours.

But the biggest and best thing I can say about it is, that it flat out just works.

And I want to give you right now - 100% free - as a special gift just for trying my little daily newsletter (also 100% free).

Why?

Because I believe that growing your own business is the greatest thing you can do for yourself and your family.

And in the current economic climate more and more families are searching for a way to work smarter, not harder.

I'm kind of old school and I believe that families and local businesses are the building blocks of a good society.

I also know that the best way I can show you I can help you, is by actually helping you.

And what you will discover in this little book will literally change your life.

It will only take you a short time to read the whole thing, and is written in a simple, folksy kind of way.

It tells the story of how I stumbled onto a revolutionary way of attracting good luck in business (and life) 100% free - just by using 10 simple words that I found in the back of an old journal written by an amazing behavioral psychologist from over one hundred years ago.

All backed up by cutting edge psychology and a proven formula used successfully by anyone who tried it over the past hundred years

If you would like to know more you can read all about when you subscribe to The Luck Report - 100% free.

Then Talk About The Benefits!

This is dramatically different from anything you've ever read because it's [describe how it's different and better here].

(Hey don't forget to put an image of you or the product in that spot on the left.)


 There's no fluff or filler. It immediately gets down to brass tacks, showing you exactly what to do, how to do it, and why.  

Plus, it's easy to read.  

At just XX pages, you can read it in XX time (for example "an afternoon").    

And you'll immediately "get" the entire methodology I personally used to [DO THE COOL STUFF YOU TALK ABOUT IN THE BOOK.]

Here's just a fraction of what's inside and what it might mean for you:

(This next part is where you put your bullet points. The more you use, the better!)

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    Sed 

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    You'll get a crystal clear understanding of this on page 54.

    The simple secret a lacus vestibulum sed arcu non odio euismod lacinia at.. (See page 20.)

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  • Non arcu risus quis varius quam quisque. Scelerisque varius morbi enim nunc faucibus a pellentesque sit amet. (See page 7.)

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Another Big Benefit Goes Here!

That sub head is used to break up the page and let you talk about how cool your book is. Then you add even MORE bullet points below. Like so:


Plus you'll also discover …

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  • Ultricies mi quis hendrerit dolor magna.(See page 13)

  • Euismod "lacinia at quis" risus sed vulputate odioIn egestas erat imperdiet sed euismod nisi revealed on page 17.

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And ANOTHER Big Benefit!

Yes, you're still talking about specific things they'll learn from your book. This part refers to the big benefit in that sub-head above. (Then you tell them what page they can discover it on in parenthesis here. On page 23.)


Plus, I reveal (Yes, even MORE bullet points below!)...

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  • The fastest way to Massa sapien faucibus et molestie ac feugiat sed lectus vestibulum (Page 50.)

  • The REAL way to Sollicitudin nibh sit amet commodo nulla facilisi..

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But it's just the tip of the iceberg because you're also getting …

Instant (Or Fast) Gratification! 

This is where you tell them they can download it instantly.

(Without having to wait for the mail to arrive).

Or you can tell them you have fast shipping.

We're basically leading up to the next part which is ...

Here's What To Do Next

The "cost" of this book is $X.XX, and you get it instantly as a PDF download. (Or however they get it.)

Why $X.XX?   


  This is where you talk about why it's so cheap ...or why it's more than what others charge.

The copy below is just a placeholder.

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There's No Catch

This is where you tell them there's no catch.

This isn't a bait and switch.

The book is good and there are no hidden charges.

The rest of this text is placeholder.

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Time Is Of The Essence.

This is where you encourage them to order now.

You can use scarcity (as long as it's real.)

You can also tell them that you'll probably raise the price (assuming you'd consider doing that.)

Or you can do what I like to do ...which is to explain that it costs you more in advertising than you actually make from the book ...so you might not keep it selling it at this price for long.

Then tell them that your hope is they like the book so much that they'll want to buy more stuff from you later. (Assuming all of that is true).

The rest of this text is placeholder:

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You Really ARE Getting This Book For FREE

But you need to order now.

Restate why they need to order right away.

Short sentences.

Then we'll add in ...

An Ironclad Guarantee!

This is where you put your guarantee.

Just a few short sentences.

This Is Truly A Limited Offer So Claim Your Copy Now Before They're All Gone

See you inside, it will be good I promise.

REX HENRY

P.S. This is where you restate the offer.

I'm giving you this book about XXX and you'll learn XXX.

It's 100% free. 

(That's less than what you'd pay for something like a cup of coffee or a movie ticket etc.) 

 

Then you want to restate the guarantee.

Then you want to tell them why it's important to buy it right now.

FAQ's

I want to start/grow my business, but I don't really go in for "woo-woo"?

Me too. I think life is too short to waste on BS that doesn't work. But changing your beliefs isn't "woo-woo". It's one of the smartest, fastest EASIEST ways to improve your business (and your life) that I know.

How will I receive The Lucky Secret book?

It will be sent to you in an email immediately upon clicking the subscribe button below. You can read it online or download it immediately and read on your tablet, phone, laptop or computer.

Does it cost anything?

ZERO cost. I’m doing it to ETHICALLY BRIBE you into trying my (also 100% free) daily newsletter where I research and write about ways to get lucky in business and life. Hopefully you will like that and stick around. Over time I may recommend tools and things I use that I think will help, and sometimes I may get payment for doing that.

Can I easily unsubscribe?

Yes, you can easily unsubscribe anytime from The Luck Report and still keep your copy of The Lucky Secret book.

Who is this for?

Anyone who wants to start or grow a business (and anyone who wants to turn The Big Bad into The Good Life).

Will this teach about manifesting or visualization or any of the LOA stuff?

No. I have read just about every book and course ever written on that stuff and - I cover this in more depth inside this book - most people (including me) fail miserably at that stuff because it is incredibly hard to switch your thoughts from what you have, to what you want using the usual visualization/manifesting/LOA stuff. This little book gives you a ridiculously easy, zero-cost way you can turn The Big Bad into The Good Life in a way that works, seriously. It's like the first time you get given that hot towel to put on your face and neck when you are at the barber - it feels that good.

P.S. This is where you restate the offer.

I'm giving you this book about XXX and you'll learn XXX.

It's 100% free. 

(That's less than what you'd pay for something like a cup of coffee or a movie ticket etc.) 

 

Then you want to restate the guarantee.

Then you want to tell them why it's important to buy it right now.

DISCLAIMER: Pulvinar etiam non quam lacus suspendisse faucibus interdum posuere. Massa tincidunt dui ut ornare lectus sit amet est placerat. Euismod lacinia at quis risus sed vulputate odio ut enim. Rhoncus est pellentesque elit ullamcorper dignissim cras. Consequat mauris nunc congue nisi vitae suscipit tellus mauris. Morbi quis commodo odio aenean sed adipiscing diam. Vitae purus faucibus ornare suspendisse sed nisi lacus sed. Et leo duis ut diam quam nulla porttitor. Imperdiet proin fermentum leo vel orci porta non pulvinar neque. Tortor at risus viverra adipiscing. Maecenas accumsan lacus vel facilisis volutpat est velit egestas. Ligula ullamcorper malesuada proin libero. Enim nec dui nunc mattis enim ut. Egestas purus viverra accumsan in nisl nisi scelerisque eu.

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