"This 100% FREE little daily _____ will change your freakin’ business life… guaranteed!"
Wanted: 25 people curious about changing their business, for good.
Dear Friend,
After 30 years of trying, building, losing, failing, winning and growing successful businesses - I’ve learned something big.
Most of us want big results.
The problem is, most of us suck at making big changes.
The answer is to go small.
Because from little things, big things grow.
Small isn't scary.
Small is where the magic is.
That’s what The Luck Report is.
Hi, my name is Rex Henry and each day, I find something small that works — from business, pop culture, psychology, sports, movies, gardening, even real life. Different things. Every day.
One real, no BS, cheap, easy, smart, fun, stupid-simple-to-do small new thing you (or your assistant) can do - that day - that will skyrocket your business.
The exact same things I spend time and money researching and testing every day, then using in my own business.
I don’t try to turn them into “big” things.
I just ask one question: What can I learn from this, to make my business better?
Then I share it with my readers, all over the world.
That’s what The Luck Report is.
Every day one small thing, that when you add them up, creates big change.
It’s not my idea, I got it from reading about the work Dave Brailsford did with British Cycling…
Sir Dave Brailsford’s work as Performance Director for British Cycling from 2003 to 2014 revolutionized the sport through a philosophy known as the “aggregation of marginal gains”. He transformed the team from a historically mediocre program into a dominant global force by focusing on improving every conceivable aspect of performance by just 1%.
I call it the #1 best free business coaching in the world, because it’s real, it’s small and simple - so anyone can do it (and because it works).
If any of this sounds like it could be helpful for you, then I’d love it if you joined in on the adventure.
One simple-small-already-proven-to-work thing, every day, that will help you grow your business, fast.
It’s fun, and 100% free.
Why Am I Doing This?
Well, I believe that the best way I can show I can help you, is by actually helping you.
And if you like what I share with you each day for free, then you might consider buying one of my little books whenever I publish a new one. They are mostly deep-dives into high-end business growth strategies. I put a lot of hard work, time and research into them and they’re kind of good - even if I do say so myself.
Either way The Luck Report is 100% free for you, forever.
I also believe that being in business is a really, really important thing. It helps you get better as a person, it helps your family, and it helps our economy. So anything I can do that helps you, helps all of us.
And if you'd like to join in, then I’d love it if you came along for the ride with me.
You can subscribe here, right now - 100% free - and discover what happens when you stop chasing big changes and start making small ones.
It's been working gangbusters for me for years now, and I have a funny feeling it'll work for you too.
Sincerely,
P.S. After 30 years of trying, building, losing, failing, winning and growing successful businesses - I’ve learned something big.
Most of us want big results.
The problem is, most of us suck at making big changes.
The answer is to go small.
Because from little things, big things grow.
Small is where the magic is.
That’s what The Luck Report is.
Every day you get a nice little email from me that gives you - 100% free - one real, no BS, cheap, easy, smart, fun, stupid-simple-to-do small new thing you (or your VA) can do - that day - that will skyrocket your business.
The exact same things I spend time and money researching and testing every day, then using in my own business.
You can join in right here, right now - 100% free.
Praise for The Luck Report...
“I opened Rex’s email while eating a stale croissant. By the time I finished reading, I’d accidentally launched a new product, fired two clients, and made $1,400. That croissant? Still stale. My business? Spicy now.”
— Kendra Cruz, accidental entrepreneur and croissant realist
“I read The Luck Report in the bathroom every morning. It’s the only place I get 3 minutes alone. And somehow, every day, Rex makes me feel like I’m not totally screwing this business thing up.”
— Martin J., founder of That One Side Hustle
“I don’t know why, but I’d let Rex babysit my business. And my dog.” — Petra Singh, proudly unemployable since 2021
“Is it weird that I have a crush on a daily email? Asking for a friend. (It’s me. I’m the friend.)” — Brenda T., full-time freelancer, part-time fangirl
“Some people go to the gym. I read The Luck Report. Only one of those has made me money so far.” — Jamal R., muscles pending
“I’ve paid $10,000 for coaching programs that taught me less than one week of this thing.” — ‘Loud’ Larry Delaney, seminar survivor
“Rex tells me one small thing to do every day. I do it. Stuff works. No vision boards, no chanting. Just better business, faster.” — Angela B., practical witch of profit
“At first I thought this was just another ‘morning motivation’ email. Now it’s my morning ritual, right after coffee and doom-scrolling.” — Zane Wu, caffeine-dependent founder
“I deleted 117 emails yesterday. I kept Rex’s. That should tell you everything.” — Mel, CEO of IDGAF Inc.
“Feels like a pep talk, a slap in the face, and a business plan. In under 3 minutes.” — Terry N., retired consultant, unretired side hustler
“This newsletter is like flossing, if flossing made you more money and didn’t hurt your gums. I skip everything else. I read Rex.” — Nina Torres, accidental agency owner, full-time avoider of overwhelm
“Every time I think, ‘I already know this,’ I do the thing Rex says anyway. And boom—my Stripe pings like a microwave.” — Davey L., built a 6-figure biz from his shed (with bad Wi-Fi)
“Feels like a smart friend whispering, ‘Just do this today, dummy.’ And weirdly, it works.” — Jules M., productivity skeptic, converted
“It’s like business therapy but free. And with fewer feelings.” — Sasha, formerly spiraling solopreneur
“I don’t usually read daily emails. But this one slaps. I even forwarded it to my accountant. That’s love.” — Kareem H., owner of Too Many Projects, LLC
“I used to write big to-do lists. Now I just do the one thing Rex says. Guess which one actually moved the needle?” — Lara D., master of minimalist action
“This thing makes me feel like I’m doing business right, even when I’m in my pajamas wondering what day it is.” — Grant S., pajama CEO
“Honestly? Rex’s emails are like espresso shots for my to-do list. Small, sharp, and they kick like hell.” — Marina V., ex-corporate, now fully feral
“It’s like your older, wiser brother who made all the business mistakes so you don’t have to.” — Kelsey J., coach turned empire-builder (in progress)
“The subject lines are weird. The stories are great. The advice is solid. 10/10 would open again.” — Noah C., founder of whatever-this-business-is dot com